Erin Torres, Founder & CEO
Brand Strategist. Growth Driver. Lioness.

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With over two decades of experience in manufacturing and contract furniture, Erin Torres has built a career helping brands scale smart, strengthen their dealer relationships, and drive meaningful growth. She knows the pressures manufacturers and reps face—navigating complex sales channels, standing out in a saturated market, and building brand equity that actually sticks.

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Her passion for branding runs deep. Inspired by her grandfather—a proud man who couldn’t read but understood the power of a symbol—Erin learned early that a strong brand speaks louder than words. That philosophy still guides LaLeona Marketing today: clarity, consistency, and strategy that delivers real business impact.

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She brings not just expertise, but instinct. An emotional marketer by nature, Erin has a sixth sense for the heartbeat of a brand—and the wisdom to make it speak.

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Beyond her role as CEO, Erin is a mother of seven, a fierce advocate for working women, and proof that you can lead a business and a family—with strength, grace, and soul.